The User is Always Right
  • Publisher : New Riders
  • Release : 21 August 2006
  • ISBN : 013279828X
  • Page : 312 pages
  • Rating : 4/5 from 5 voters
CLICK HERE TO GET BOOK

Download or read online book entitled The User is Always Right, was written by Steve Mulder and published by New Riders in pdf, epub and kindle format. This book was released on 21 August 2006 with total pages 312. How do we ensure that our Web sites actually give users what they need? What are the best ways to understand our users' goals, behaviors, and attitudes, and then turn that understanding into business results? Personas bring user research to life and make it actionable, ensuring we're making the right decisions based on the right information. This practical guide explains how to create and use personas to make your site more successful. The User Is Always Right: A Practical Guide to Creating and Using Personas takes you through each step of persona creation, including tips for conducting qualitative user research, new ways to apply quantitative research (such as surveys) to persona creation, various methods for generating persona segmentation, and proven techniques for making personas realistic. You'll also learn how to use personas effectively, from directing overall business strategy and prioritizing features and content to making detailed decisions about information architecture, content, and design.


The INSURTECH Book

The INSURTECH Book Author: Sabine L.B VanderLinden,Shân M. Millie,Nicole Anderson,Susanne Chishti
Publisher: John Wiley & Sons
Relase: 2018-04-16
ISBN: 9781119362203
GET BOOK

Woo Wow and Win

Woo  Wow  and Win Author: Thomas A. Stewart,Patricia O'Connell
Publisher: HarperCollins
Relase: 2016-11-29
ISBN: 9780062415707
GET BOOK

About Face

About Face Author: Alan Cooper,Robert Reimann,David Cronin,Christopher Noessel
Publisher: John Wiley & Sons
Relase: 2014-08-13
ISBN: 9781118766583
GET BOOK

X Internet

X Internet Author: Jessica Keyes
Publisher: CRC Press
Relase: 2007-03-02
ISBN: 0849304199
GET BOOK